Women Comprise 40 Percent of U.S. Gamers
August 2nd, 2008 by Michael Zimmermann
Surprising, but we should know better – it may have been kids’ stuff when the industry was in its infancy, but people grow up and many gamers are adult women.
Videogame-playing teenage boys are vilified by politicians and distraught parents, but with the average gamer age being 35 and 94 percent of parents being present when games are purchased or rented by kids, it’s time to rethink that attitude.
Read the full ESA press release.
Tags: ESA, gamers, girls, politics, video games, women
